Dr. Anas, a respected medical professional based in Duhok, Iraq, was facing challenges in managing increasing patient demand. While his clinic was known for quality care, the absence of a digital presence and appointment system created operational issues and missed opportunities. The main challenges included:

• No website to present services, credentials, or contact information

• Manual appointment booking process prone to errors and double bookings

• No system to track patient history or manage time slots efficiently

• Lack of online presence to attract new patients or build trust digitally

• No automated reminders, leading to frequent missed appointments